When to expect peak job searching seasons and how to prepare

While many businesses may be looking to fill roles ahead of summer, expert insight suggests now might not be the most effective time to run a recruitment drive. Experts at SEFE, energy trading career specialists, have analysed seasonal job search trends and shared guidance on when employers are likely to get the best response from candidates—plus why September could offer a golden opportunity.

When recruiting new staff, there will always be times of the year when you receive more applications and times when you receive fewer. As a recruiter, this can be frustrating and can leave you wondering where you’re going wrong. The good news is that we have the data to help you make informed decisions when you publish a job description.

The findings might surprise you!

When are search volumes highest?
Search volumes are highest during the early months of the year. In February and January, employees are likely looking for a new start—something that’s reflected in search data. Recruiters might benefit from putting job descriptions out at this time. However, more applications doesn’t always mean better ones. Hiring at this time of year can be time-consuming, as quantity may outweigh quality.

What about September and October?
These months are also strong for job search activity—often driven by graduates entering the workforce or professionals reassessing their roles after summer. This period can strike a good balance: there’s still solid search volume, but the market isn’t as saturated as in January.

When are search volumes lowest?
The quietest period is the run-up to Christmas. But that’s not necessarily a bad thing. Fewer applications often mean more serious candidates—those who are ready to make a move, not just testing the waters. And with the added financial pressure of the festive season, people may be more driven to secure new roles before the year ends.